Nutritious vegetables and innovative packaging

Nutritious vegetables and innovative packaging

The complement of salads will now be fresher, to help preserve it and be able to use it more than once.

The Florette company has recently implemented an important innovation in one of its mass consumption products, the so-called Toppings for salads, which have a significant improvement in their closure.

We will no longer cut, now we will open and close the bags of delicious croutons that can be reused over and over again and not consumed at once, thus increasing freshness and above all comfort of use.

It is about the implementation of some type bags (Zip), with a perfect seal that not only facilitate the opening and closing of the containers, but also help to preserve the product better and fresher, without alterations.

These innovations are part of the growth and improvement strategy that the Navarra Florette company has been implementing for months in improving its portfolios, adding packaging elements as well as expanding the range of its salads and healthy foods.

The most important areas of development in which the company is working are focused on raw materials and formats. And as a result of them, this new hermetic closure has arrived, which facilitate the day to day of consumers, at the same time that they increase the prestige of the brand, by better conserving food and reducing food waste, very much in line with sustainability. known to all.

Salad Toppings

The Florette Toppings range came to light 4 years ago, with a clear idea of ​​upselling, but at the same time as a diversification strategy and a complement to the range of one of its main product references, the 4-range salads.

The 8 varieties that it commercializes are flavors and textures that provide a differentiated element to the vegetable dish and are:

  • The Natural Croutons.
  • Garlic and Fine Herbs Croutons
  • The Caesar Croutons with cheese flavor.
  • The Mix of Nuts
  • The Mis of Red Fruits and Mango
  • The Crispy Onion
  • Crispy Cheese
  • Seed Chips

Spring even greener with Florette

With the arrival of spring, the sowing and planting of the lettuces and shoots that characterize the Florette portfolio in its fresh-cut salads begins.

These vegetables, washed, cut and perfectly packaged for direct consumption, have this year a new benchmark, sorrel sprout, a new variety that grows in protected crops and with its light green color and citrus flavor. It is a great product to occupy the top positions in the consumption of refreshing salads, which are demanded by the general public in the hot months that are about to arrive.

A sustainable and highly nutritious product, like almost all the sprouts and lettuces produced and marketed by the brand, which we want to highlight, due to its important contribution to health based on vitamins and minerals.

Last spring was the kale outbreak and little by little it is invigorating the product category, providing novelties and flavors, which complement not only food innovation, but also local and sustainable development of agriculture, and nutrition, in the figure of the consumer.

Currently Florette Agrícola employs 600 professionals and develops its activity in a large part of the Spanish regions: Navarra, Murcia, Albacete, Almería, Valencia, Barcelona, ​​Girona, Álava, Valladolid, Soria, Segovia, Tenerife and Gran Canaria.

As a culmination we remember those Florette traveling proposals, which came to us in summer that will surely reappear in the summer with a new destination …

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