Veuve Clicquot Ponsardin is a French champagne company based in the city of Reims, specialized in Gourmet products.
Founded in 1772 by Philippe Clicquot-Muiron, Veuve Clicquot has played an important role in establishing champagne as the favorite drink of wealthy European bourgeois and the nobility and aristocracy of the world….
In the year 1811 the first harvest was carried out in its vines with the method “Champenoise” pioneer for using the screening technique.
But we are in 2014 and the technology applied to the processes can give us surprising advances.
A Russian advertising agency has not surprised these days with a news related to the synthesis of alcohol in powder form as we commented days ago in a post on this blog. They have developed a concept campaign, called Shhh… ampagne.
In it we see a tube of pills in the purest redoxon or couldina style, but this time with the magic element of bubbles hidden inside in the form of soluble pills.
Idea, exceptional but hardly carried out by the firm from Reims, or not? Who knows the technology works miracles and even the most conservative brand may surprise us, but how we explain that The meeting pack your bags and don’t even offer a trunk with the mini bar to take with us anywhere….