Interest as an objective is a view from the third position of perception, showing the actual relationship of some business or project to our goals and personal values. Interest as a lens may differ from interest as a state: a person caught fire with something, then went out — his state of interest changes, although nothing objectively has changed.
The objective interest of any business or project consists primarily of the following points:
- Meaning is an attitude towards life values. Will it give a real, big result?
- Expediency — attitude towards life goals. Will it give you something?
- Profitability — the ratio of received (meaning) and spent (time and other resources). If the project does not give much, but eats up a lot of time, such an investment of time is unprofitable.
- Optimality — the best (most cost-effective) choice of reasonable options within existing constraints.
Personal interest and values
Self-interest is what is important to a person when he takes care of himself personally. Self-interest opposed valuables — important things for a person that go beyond his immediate personal interests.