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With its infectious dynamism and family values, Chiara Ferragni in recent decades she has been considered one of the most “influential” women on the planet. At 34, each step of the businesswoman raises admiration for an entourage of almost 24 million followers on Instagram, who practically make every action of the founder of ‘The Bonde Salad’, a company that in its day led it to success and which has now recovered 100% to fully manage its activity.
A few days ago, Chiara Ferragni stepped on Spain to present one of his latest successful collaborations. The Italian, whose heritage is estimated at 12 millones de euros, has become the ambassador of Nespresso for a summer campaign that promises to be a bestseller (like everything she does). On this occasion, the most recognized machines and accessories of the coffee brand have been dyed pastel pink and of course, with the iconic eye that represents Chiara to launch a summer range that invites to enjoy coffee and good weather.
Chiara Ferragni’s coffee recipe
“As an Italian, I am a great coffee lover. Nespresso represents a contemporary lifestyle with its smart and practical approach to high-quality coffee. That is why I am delighted to be working on this collection, full of fun and luxurious designs ”, commented the woman herself. Chiara Ferragni.
Chiara has created her own cold coffee recipe with Damian Seijas, the brand’s expert barista. This is Chiara’s Signature Coffee, a creation devised by Chiara herself that combines her favorite espresso ice cream with a rich coconut flavor, to give it a summery and tropical touch. A preparation with: 40 ml Freddo Intenso, 4gr pink sugar, 100ml coconut milk, 4 ice cubes and cotton candy. “It has coffee as the protagonist, which together with the rest of the ingredients that we have selected for the occasion in a careful and thoughtful way, further enhance its notes and flavor, making this recipe a very refreshing and appetizing option for this summer”, holds Damian. To make this recipe at home, coffee lovers and fans of the entrepreneur can even add a touch of cotton candy, to give it even more that daring touch that has made it viral.
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A successful collaboration
“We are delighted to announce this collaboration. Chiara Ferragni is a pioneering international entrepreneur and has led the way on fashion trends, lifestyle and digital development. This is one of our broadest collaborations to date, an exciting project that shows a new approach for Nespresso, through a very creative image. We are very excited to share Chiara Ferragni’s vision of the Nespresso brand and we can’t wait any longer for this collaboration to finally see the light of day, “she explained. Anna Lundstrom, Nespresso Brand Director.
A collaboration for summer through which Chiara has captured her iconic seal in some of the most representative Nespresso machines and accessories. The collection consists of two machines: Vertuo Next, with the new Vertuo extraction system, Essenza Mini and three accessories: Aeroccino 3, Coffee Mug and Travel Mug, designed to enjoy a much-desired summer in full color