PSYchology

Cosmetic brands do not get tired of experimenting with lip makeup. And at the same time, they strive to shine by inventing names for their works.

«Forgive my sin», «Seduce me», «Sweet dope», «Amen»… These are not the headlines of best-selling romance novels, but the names of lip glosses from the new Infaillible Lipgloss collection, L’Oréal Paris. But success is guaranteed to them no less.

All glosses Infaillible Lipgloss, L’Oréal Paris, contain hyaluronic acid, which moisturizes the lips and slightly increases their volume.

They even smell like powdered roses, like old lipsticks. And most importantly — not only do not stick, but also matte lips. Matte shine? For some, this is impossible, but not for the modern beauty industry. Cosmetic brands do not get tired of experimenting with lip makeup.

Pigmented oils, colored balms, liquid lipsticks, stains, lip lacquers — it seems that no other part of our face has inspired so many inventions. And L’Oréal Paris is among the top innovators.

In addition to the named great four, the Infaillible Lipgloss series includes eight more pastel shades of Cream for natural make-up, four fluorescent Neons that glow in the dark, and eight sparkling Dazzle. The latter repeat the gloss palette of Glam Shine, L’Oréal Paris, which has been the brand’s bestseller since 2002.

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