Sarah Jessica Parker’s perfume is incredibly popular all over the world, for example, her Lovely scent has become one of the best-selling in London and, presumably, English women choose this particular scent not only for the love of the TV series about four independent fashionistas in New York.
The subsequent Parker Covet perfume is sold no less successfully, although perfumes from celebrities are not in great demand in the perfume markets and are designed for a narrow circle of fans of the stars themselves.
The presentation of the perfume set, Lovely Collection, will take place in February. According to the actress, the set will include three fragrances – Dawn, Endless and Twilight, each of which creates a unique composition and a different mood. Thus, Lovely Collection will become a universal set for all occasions.
The morning fragrance Dawn was developed by Sarah Jessica in collaboration with perfumer Stephen Nilson, who previously released the signature fragrances for Tommy Hilfiger. Playful and light, Dawn is composed of a citrus cocktail with floral notes of orchid, vanilla and violet.
Daytime fragrance Endless (“Infinity”) is a continuation of Dawn. In the center of the composition are fruity notes of pineapple, apple, plum, complemented by floral notes of peony, pink jasmine and magnolia, as well as the woody scent of oak moss, patchouli, sandalwood and musk.
And finally, the evening fragrance Twilight (“Twilight”) was developed in collaboration with the duo of perfumers Laurent Le Guernec and Clement Gavarry, who previously worked on Sarah Jessica Parker’s fragrance, Lovely. Twilight perfume combines notes of musk, bergamot, mandarin, sandalwood, pink pepper, peony and jasmine.
The wide range of activities of the actress is focused not only on the release of branded clothing and perfumes, Sarah Jessica Parker will act as a fashion style guide at the opening of the costume exhibition “Costume: The Art of Dress” at the Metropolitan Museum in New York on November 25. Parker will give a whole lecture about and the development of fashion.
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