Liqueur Xu Xu: history, review, how to drink

German strawberry liqueur XUXU is especially popular with ladies and bartenders. The former love it for its natural fruit composition and low strength, the latter for its bright color and taste, elegantly complementing cocktails.

The strawberry delicacy is produced by Georg Hemmeter GmbH, Germany.

History of the Xu Xu brand

Liqueur “XuXu” was first released in 1997 and almost immediately won the recognition of European consumers.

The name of the drink can be translated as “kiss-hug” or “smack-smack”: in German, “XUXU” means about the same as “XOXO” in English. This abbreviation is often found in informal correspondence.

The technology for making liquor was developed by Underberg, famous for herbal tinctures, back in 1991. However, the original product was presented to the consumer court only a few years later.

Strawberry puree and lime are used as the basis for the popular liqueur. Fruit mass is up to 66% of the drink volume. For strength, high-quality purified premium vodka is added to the product.

The manufacturer positions XUXU as an exclusively natural liquor, which is generally true. However, there is also a share of slyness here: the bright color of the drink still has a synthetic origin – it is given by the additive E129. However, there are no sugar or flavorings in the composition.

The high quality of the German product is confirmed by international awards: the brand has won the gold of the World Spirits Award and ISW competitions. In Europe, up to 5 million bottles of berry alcohol are sold annually.

About the taste of Xu Xu liqueur

Strawberry liqueur with a bright raspberry-red hue and a dense creamy texture is produced in glass bottles of 0,5 and 0,7 liters.

The aroma of the drink is intense berry with light citrus notes.

The sweet taste is dominated by strawberry and lime accents, there is a delicate sourness. Fortress: 15%.

How to drink Xu Xu

The classic version involves drinking XUXU chilled to 8-10 ° C in its pure form.

Also, liquor is often used as part of cocktails, with ice, fruits.

Liquor goes well with desserts: ice cream, pastries, mousses, thin pancakes.

Relevance: 10.11.2019

Tags: Liqueurs, Pourings, Liqueurs, Brands of liqueurs

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