In the lights of the big city: anti-aging cosmetics for residents of the metropolis

Stress, traffic jams, gadgets, deadlines, polluted air… It seems that beauty and life in a big city are mutually exclusive concepts. But it’s not! Biotherm’s Blue Therapy anti-aging facial line is a powerful beauty weapon that will protect against the aggressive factors of the urban environment and help, if not stop, then at least slow down skin aging.

How facial skin ages

Aging is an inevitable process, but no less offensive and annoying. It seems that only yesterday a blush played on the cheeks and the skin literally glowed from the inside, but today it is faded, tired, covered with a network of wrinkles.

Surprisingly, it is a fact: age-related changes that are not visible to the eye begin as early as 20-25 years.

  • Metabolic processes in the skin slow down: the substances it needs (hyaluronic acid, lipids, collagen) are not produced as quickly as before, cell renewal is inhibited.

  • Holes appear in the protective hydrolipidic layer, and it retains moisture worse.

  • The structure of the skin changes, collagen and elastin fibers become thinner, stretch and no longer support the skin frame so well.

  • The protective functions weaken, the skin is worse than before, it resists negative environmental factors.

Our skin is vulnerable and needs daily protection. © Biotherm

The main causes of aging

What is responsible for the changes that are happening to us? 20% genetics, and 80% lifestyle and aggressive environmental factors, such as:

  • UV radiation;

  • temperature drops;

  • wind;

  • hard water;

  • precipitation;

  • dry air;

  • unfavorable ecological situation;

  • bad habits (especially alcohol and smoking);

  • stress;

  • lack of sleep.

Brand experts Biotherm found that the main provocateur of skin aging is ultraviolet radiation. And bad habits, stress, lack of sleep, adverse climatic conditions only exacerbate it.

But in large cities there are so many aggressive factors that it makes no sense to compare which of them is more dangerous for the skin – together they do not affect it in the best way. It is known that residents of megacities are more likely than rural residents to suffer from skin problems.

  • Acne and comedogenesis

    City air causes increased production of sebum, and dust, mixed with sebum, provokes blockage of pores and inflammation.

  • Dermatitis and violation of skin microflora

    It was found that the level of squalene and tocopherol in the skin of residents of megacities is reduced, and this leads to dryness and a decrease in the protective function of the skin. In this case, the T-zone, as a rule, remains oily.

  • Dehydration and skin sensitivity

    The weakening of the protective function leads to increased skin reactivity.

How to protect the skin from negative environmental factors

It seems that in order to keep the skin young, you need to live in an ideal world with clean, warm, humid air, where everyone smiles at each other. But it is not. The better we eat, the better we rest and reduce stress, the better the body copes with the negative influence of the environment. Good care can also help our skin.

There are components that can strengthen the skin’s immunity, protect and restore it – for example, a probiotic Life Plankton™. It activates cell renewal and protects the skin from premature aging.

This probiotic is found in all foods. Blue Therapy from Biotherm. With proper (and regular) use, you can not only delay age-related changes, but literally “wipe” them off your face!

“Three powerful components work simultaneously in the products of this anti-aging line,” explains the international scientific expert Biotherm Joanna Caron.

  1. First, the Life Plankton™ (thermal plankton extract). It is included in all cosmetic products. Biotherm and has been stably reproduced by biotechnology since 1994.

  2. Secondly, it is an extract of red algae (Red Algae series) and brown algae – it prevents the appearance of wrinkles, maintains firmness and elasticity of the skin.

  3. And finally, a collagen peptide that replenishes the natural loss of collagen.

All three ingredients actively fight the aging process, and products with them have a powerful lifting effect, make the skin softer and more elastic.

The best beauty products for skin protection

The products of the Blue Therapy line revive the skin. © Biotherm

All creams and serums Blue Therapy good and efficient. But the editorial Skin.ru your favorites – and you will now understand why.

Density and radiance from within

An anti-aging day cream that hydrates and repairs skin for a healthy glow, Blue Therapy Amber Algae Revitalize Day, Biotherm

Suitable for everyone, even for very sensitive skin. Corrects and reduces wrinkles, actively moisturizes, improves the elasticity of the epidermis. The components of the cream work from the inside, restoring the structure of the skin and increasing its immunity: with Blue Therapy Amber Algae Revitalize Day it is better protected from aggressive environmental factors!

An anti-aging night cream that firms, lifts and firms the skin, Blue Therapy Red Algae Uplift Night, Biotherm

Apply it every night – the cream will work while you sleep. Active ingredients even out skin tone, correct facial contours. This tool has a pronounced lifting effect and at the same time it is almost not felt on the skin, it is instantly absorbed and does not leave stickiness and oily sheen.

Lifting and elasticity

Revitalizing cream against visible age-related changes Blue Therapy Accelerated, Biotherm

Perfectly corrects existing age-related changes – improves the structure of the epidermis, reduces wrinkles, actively moisturizes and improves tone and elasticity. Suitable for all skin types, including sensitive.

Wrinkle correction and restoration

Revitalizing Facial Serum Life Plankton Elixir, Biotherm

Out of line Blue Therapy, but this is an absolutely universal product – the first step from which daily skin care begins. Serum accelerates the processes of cellular renewal, protects, tones, restores and visibly transforms the skin. According to Joanna Caron, the effect will come after the first application, and after 14 days you will notice obvious changes for the better!

How to use anti-aging products the right way

Experts Biotherm recommend using a serum and one of the creams every day Blue Therapy – choose your option depending on the needs of the skin. For best effectiveness, apply it in a specific way. How – advises Joanna Caron.

  1. Warm up a small amount in your palms.

  2. Apply it with light strokes on the cheeks, forehead and chin.

  3. With your fingertips, massage the skin from the corners of the lips to the outer corners of the eyes, and then from the eyebrows to the border of the forehead with the hair.

  4. Do not forget about the neck and décolleté: apply the cream with patting movements.

At the end, do a light facial massage: connect 2-3 fingers and gently press them on the skin, moving from the center of the face to the periphery, as if rolling waves. This massage improves blood circulation, the skin after it literally glows from the inside.

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