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The professional hospitality industry returns to its annual meeting with the aim of completing the economic recovery of the sector and growing again in business, services and innovation.
HOREQ 2016, returns to the city of Madrid for the next 27 to 29 January, with the aim of consolidating its leadership as a meeting point for the professionals in the catering and hospitality industry.
The venue again will be the fairgrounds of Ifema en the capital of Spain, and the best professionals and specialists in the Horeca channel, will be present to show the general public the latest trends in restoration and the most innovative products that will take advantage of the occasion to be presented with live demonstrations.
Innovation is being one of the key factors for the relaunch of the sector and this is a perfect occasion to show the sector how and in what way it is acting.
In the previous edition of Horeq, that of 2015, much emphasis was placed on the importance of innovation applied to food and technological support when communicating and disseminating, therefore in this new call we will surely see how the different projects of the participating brands in these matters and services.
One of the values on which almost the entire program of activities parallel to the exhibition work of the Fair will be conducted, will be efficiency in the management of hospitality establishments, as a key to consolidating growth and looking to the future with professionalism and good practices.
Why should you visit Horeq?
In the communications of the organizers of the Professional Exhibition of Suppliers for the Hospitality Industry and the Tourism Sector, There are numerous incentives to come to the exhibition as an exhibitor and visitor, but in this section we want to detail 7 core values what do they do Horeq Fair a must-see on the calendar of any hospitality professional.
- Have all the information on the specialized commercial offer existing in the Spanish market, within the same place and with the possibility of knowing it over 3 days.
- Initiate, visit or strengthen business relationships with new or current collaborators within the distribution channel.
- Know first-hand the latest trends in the sector and consumption.
- Attend the presentations of the new products and / or services that will be an important value of originality, creativity and impulse for our businesses
- Make decisions in the fields of technological innovation applied to the sector with the tools presented and distributed through the players who attend the event with simulations and demos.
- Attend the seminars, events and demonstrations that take place in parallel to the exhibition work of the Fair.
- Actively participate in Madrid in terms of tourist offerings and especially Leisure and Gastronomy to see first-hand how and in what way many locals are already up in the race for innovation.
Tourism and hospitality hand in hand
As the slogan of the Tourism Fair looks at:
“Horeq this year, grows with Fitur”
During the celebrations of the activities scheduled for the International fair of tourism, the programs of Professional Hall of Suppliers for the Hospitality Industry , which makes their merger a perfect complement to connect both initiatives.
Tourism without gastronomy is something unthinkable in recent years, that is why any activity that unites the actions of Horeca with Leisure and travel will add up and create an enhancing effect on the scope of the message that is sought by companies and brands. .
To know the entire program of activities of both Fairs, we leave you below the links to their activities within the web pages of both: