Contents
- Looking for love at first sight in a very gastronomic way is what the group Rodilla and Meetic propose to us.
- We want our premises to be a meeting point for everyone, especially for young people. We love to carry out different actions like this one in which consumers enjoy unique experiences in our stores.
- We have based all our actions on innovation, originality and creativity. This time, from the hand of Rodilla, we wanted to investigate the importance of gastronomy in seduction.
Looking for love at first sight in a very gastronomic way is what the group Rodilla and Meetic propose to us.
Next Wednesday, April 27, all singles have an unavoidable appointment in Madrid’s Puerta del Sol, in the first event Gastro-Dating that is celebrated in our country.
With the motto of Love at First Bite, the initiative is an interesting leisure proposal developed by Meetic, a brand that offers the best services to meet new people through any type of technology, and Rodilla, an informal, artisan, healthy and quality restaurant chain since 1939.
The innovative proposal is the result of the experience strategy that the companies promote in this joint event to offer their customers other ways of getting closer and consuming at the same time.
The customer experience The incessant search for new alternatives for fun and customer loyalty has mobilized both companies to carry out these types of meetings that value the use of technology to find a partner at the same time that they are supported by recent studies by the importance of gastronomy in the union of couples.
As a result of these postulates, the meeting will be preceded by the presentation of a poll, in which the importance of gastronomy is presented when it comes to finding a partner and how gastronomic compatibility is essential to consolidate it.
Then hand in hand with the psychologist, Beatriz Ortega López, an expert in couple relationships and seduction techniques, will lead a series of creative workshops with attendees to encourage them to relate through the five senses, emphasizing the importance of sensory stimuli and personalities in the field of “ love”.
Then, the event will try to unite love and gastronomy, so that those attending, meet new people, in the purest networking style, and can talk in an original way and have a drink …
The place that has been chosen for this unique experience will be the Knee Lounge at Puerta del Sol, a different place where attendees can relax and focus on finding love, while enjoying all the chain’s products in a modern and welcoming environment.
In the words of the Director of Business Development of Grupo Rodilla, Mr. Ángel Fernández, he clearly details the search that the company has been carrying out for several months in the field of customer experience:
We want our premises to be a meeting point for everyone, especially for young people. We love to carry out different actions like this one in which consumers enjoy unique experiences in our stores.
Likewise, the other partner of the initiative, in the words of Meetic’s business development manager, Ms. Paula Aranegui Bau, stated that events are a fundamental part of complementing the services provided by the IT platform:
We have based all our actions on innovation, originality and creativity. This time, from the hand of Rodilla, we wanted to investigate the importance of gastronomy in seduction.
The first GastroDating is already served and surely not the last, since both companies are planning to organize multiple meetings of this type with consumers and users of the platform to gradually identify gastronomy and seduction as a fundamental pairing to achieve the success in love.