Five new beauty trends of 2020

Five new beauty trends of 2020

Experts advise taking them into service.

Western cosmetologists and beauty gurus told what is worth taking a closer look at this year in order not only to enhance your beauty, but also to be in trend.

Prickly pear oil

Opuntia is a cactus with large, flat leaves. It grows in the southern regions, and the best oil, according to experts, is made from the Moroccan cactus.

Why is this particular product rapidly gaining popularity? Firstly, compared to the oils we are used to, it is quite light and less greasy. Secondly, it contains many useful elements. For example, vitamin E has been shown to be the highest in any cosmetic oil, according to research.

“It’s a versatile product for skin, hair, nails, body and lips,” explains Michael Boulder, British skincare guru. – And multifunctional products are in great demand today. Instead of a huge cosmetic bag, you can take one small jar with you. ”   

“Dosed” botox and fillers

Alice Henshaw, founder of the Harley Street Injectables network of beauty clinics, believes that “effortless natural beauty” will be the new trend in the cosmetics industry.

“Inspired by stars like Kylie Jenner, who have already dissolved fillers in their lips and brought them closer to their natural look, people no longer want to pump lips and cheekbones,” she says. The same is with botulinum toxins: girls do not give them up completely, but ask the beautician to carefully calculate and minimize the dose so as not to get a completely frozen forehead or other parts of the face.

Light therapy

“From infrared saunas to chromotherapy and red light therapy for facials, light therapy will become mega-popular in 2020,” says Sasha Sabapati, founder of Glow Bar. 

Light therapy can help treat acne-prone skin, regulate oily skin, stimulate collagen and elastin production, and reduce redness and wrinkles. 

“There are many home light therapy devices out there, but it’s better to get professional help,” says the expert.

Color ink

Put your black mascara back in your closet drawer, because according to Benefit star makeup artist Lisa Potter Dixon, color mascara is more noteworthy right now.

“2020 is the year of color,” says Lisa, “whether it’s colored mascara, neon shadows, or a bright liner. This is a year of experimentation. You can choose a shade at your discretion. And if you want to focus on fashion trends, then do not forget: according to Pantone, Classic Blue is the color of the year. “

Shining skin

The trend is not new, but there is no getting away from it. “Glowing glossy leather is more popular than ever,” concludes Lisa Potter Dixon. – Many tonal bases have a highlighting effect. It instantly gives a fresh, youthful complexion. Little secret: choose products with lightening pigments for color correction. They perfectly help to hide all skin imperfections and enlarged pores. “

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