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New gastronomy program from the hand of the Torres Brothers for the “prime time” grill of TVE
After the editions of television programs led by private channels on the national scene, TVE It has pointed to the growing demand for this type of program that helps spread Spanish gastronomy to the whole family.
Generators of potential audience and manna for advertisers, consolidate a global offer of advertising diffusion and at the same time are a perfect tool for gastronomic and culinary dissemination.
Following in the footsteps of the Urechu & cia caravans in chefs at the wheel, the public channel wants to compete with the successful reality programs – cooking contest, through a space where the Catalan chefs, Javier and Sergio Torres, they will seek a double objective in each program.
- A didactic activity, where they will try to teach the viewer the traditional and local products of each geographical area where it is filmed.
- Promote and disseminate the benefits of homemade of these items, without forgetting the avant-garde and the gourmet elaboration of many culinary finishes, as if it were a restaurant.
The culinary baggage of Chefs Torres
(@HermanosTorres) are two well-known chefs, who have a certain professional background in the world of the small screen, but above all they demonstrate their virtues on a daily basis in the restaurant “Two heavens “ from Barcelona, awarded a Michelin star.
His skills include his participation in the best national cuisines, training as chefs, along with the kitchens of Akelarre, El Racó de Can Fabes, and the triple star internationals of Alain Ducasse o Philippe Rochat.
The new television format that will be released after the summer, according to the chain itself, also has the collaboration for its development of Lavinia Audiovisual.
Previously, the chefs, carried out with the co-production of Fox International and Spanish Television, the program “cocina2“, Where the production company Shine Iberia, already highlighted in its achievements the importance of seasonal products for the daily diet.
We leave you a link to one of the chapters of the aforementioned program where we can see the two artists in action, inside and outside the kitchen.