Contents
In addition to the quality or not of the trainer’s work, the evaluation of the training is influenced (by 20-40%) by other circumstances.
The coincidence of the audience’s request and the focus of the training.
The quality of the training depends on the coincidence of the audience’s request and the focus of the training. This coincidence, in turn, depends on the adequacy of the audience and the adequacy of advertising. See Audience request and training focus
The quality and quantity of people
If there are few people or the people are sour, it is difficult to make a bright training. Or, if the people are not familiar with what training is, and come to sit and listen, then there will be a training not on the declared topic, but on the topic “How to take trainings”.
An important point is the possibility of promising contacts at the training. Many participants appreciate the MBA program not for the content itself, but due to the fact that the heads of large companies usually gather (hang out) there, with whom they can conveniently become friends.
Features of the room
If the location is inconvenient (far to go, hard to find), the training participants will be dissatisfied already in advance. Poor lighting in the room, uncomfortable chairs, stuffy… — all this also affects the participants’ assessment of the quality of the training.
Brand
A training declared as ordinary is usually perceived by the participants as ordinary, although it can be rated as “interesting”. Branded training tends to be taken more seriously and positively. The trainer, presented as a brand, earns the respect of the participants even before he began to lead the class. This also includes the representativeness of the coach and his demeanor.
Representativeness — visibility, which inspires thoughts of solidity and authority.
For example, the representativeness of the coach. Representativeness of a business card, website, car, event.
Representativeness in relation to a person is usually associated with his appearance and demeanor.