CeraVe: brand history

If you are for efficiency and a scientific approach, then you should pay attention to the American brand, which came to Russia a year ago. Beautyholics have probably already guessed that we are talking about the CeraVe brand.

Country of origin of the CeraVe brand

In terms of the history of the beauty industry, the CeraVe brand can be said to be very young. In 2005, the brand’s products first entered the US beauty market and quickly gained popularity. The key to success was a simple, but extremely effective composition of cosmetics.

Thanks to the L’Oréal concern, which replenished its brand portfolio with an American brand in 2017, since March 2018, the opportunity to buy CeraVe cosmetic products has also appeared in Russia.

CeraVe products were developed together with dermatologists.

Composition of funds

All CeraVe products contain very simple yet highly effective ingredients.

Here is a short tour of the key components of CeraVe. The very name of the brand is associated with one of its crown ingredients – ceramides.

Ceramides

These substances are lipids, which, as we know, make up a significant part of the skin’s protective barrier. That is, they support its functions and contribute to the retention of moisture. With lipid deficiency, the skin experiences dryness. In all brand products, as a rule, a combination of three main ceramides is used. They fight dryness by preventing moisture loss by strengthening the protective barrier.

hyaluronic acid

We wrote a lot about this ingredient. Hyaluronic acid helps attract and retain moisture in the skin.

Glycerol

Studies have shown that glycerin effectively maintains the optimal level of skin hydration and softens it.

Dimethicone

Not only has a softening effect, but also makes the texture of the cream comfortable for the skin.

Niacinamide

Also known as vitamin B3. Strengthens the hydrolipidic barrier of the skin, prevents moisture loss, has an anti-aging effect.

Cholesterol

Helps restore the protective barrier of the skin, leaving it soft and smooth.

Salicylic acid

It has an exfoliating effect, it can often be found in formulas for oily and problem skin. As part of a foot cream, like CeraVe, it helps exfoliate dry, rough skin. It is also included in the new body products. SA Softening Cleansing Gel и SA Emollient cream for rough, uneven skin.

Tocopherol or vitamin E

Softens the skin and improves its moisture level.

MVE technology

Many CeraVe moisturizing products are long lasting. For what? It’s all about the technology of sequential release of ingredients – MVE. What does it mean? The key ingredients of the products, including the ceramides themselves, are in special multi-layer vials. Once on the skin, they are released gradually, layer by layer, and thus guarantee long-lasting hydration.

Choice of funds

In the CeraVe range you will find everything you need to care for the skin, even if it is prone to dryness and dehydration.

Moisturizing cleansing cream-gel for normal to dry skin, CeraVe

The product does not form foam, but is great for cleansing the skin of makeup and impurities. In addition, the cream-gel moisturizes the skin for a long time.

Cleansing gel for normal to oily skin, CeraVe

Eliminates excess sebum without damaging the protective barrier. And at the same time soothes inflamed areas thanks to the niacinamide included in the composition.

Moisturizing lotion for dry and very dry skin of the face and body, CeraVe

The main advantages of this product are its light texture and the ability to quickly and effectively moisturize dry skin for a long time.

Moisturizing cream for dry and very dry skin of the face and body, CeraVe

The rich yet non-greasy formula of the cream is aimed primarily at long-term hydration and restoration of the protective barrier.

Moisturizing lotion for dry and normal skin, CeraVe

The action of the product is based on a successful combination of ceramides and niacinamide. By the way, there is a version of the product with an SPF factor.

Revitalizing Eye Contour Cream, CeraVe

In addition to solving the main tasks: strengthening the skin barrier and intensive moisturizing, the cream fights bags and dark circles under the eyes.

Cream for dry skin of the feet, CeraVe

Ideal for dry and rough feet. The formula is based on ceramides, hyaluronic and salicylic acids. Thanks to this composition, the cream not only moisturizes and softens the skin, but also gently exfoliates dead cells.

Cream for very dry skin, CeraVe

Restores and moisturizes rough and dry skin of the hands.

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