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“An aesthetic change can motivate you to eat healthy and exercise daily”
Psychoaesthetics
The psychologist Paloma Cuenca, director of Golden Clinic, reveals that emotional well-being is an engine for the desire to improve eating, exercise and rest habits
The year and peak of pandemic that we carry on our backs and the mandatory use of masks has led to a change in the interest aroused by the different aesthetic treatments. Thus, orthodontics has led this particular ranking for months, followed by lip augmentation. Third would be the liposculpture, although in reality the one that maintains a permanent demand is one of the most requested classics, which is the breast surgery, either to increase, to elevate or to reduce the breast. Treatments for rejuvenate the look with botox, vitamins or even through eyelid surgery (blepharoplasty).
It is true that, despite the fact that our social life has been reduced, aesthetic improvements continue to be of great interest but for Paloma Cuenca, psychologist and director of the Golden Clinic (Aesthetic Medicine, Surgery and Dentistry), it is now more important than ever that these changes on the body or face are linked to a desire to take care of oneself in other aspects such as nutrition, the practice of exercise, the rest and emotional well. «Maybe they come to us looking for a reduction treatment or a liposculpture but what they get is a change of life. In addition to teaching them to improve their habits, we help them, through psychoesthetics, to connect with their inner beauty so that they feel unique and that they look good both inside and out, “he explains. And not only that, but when they feel good or look good, they no longer want to look like they used to and turn what is suggested as recommendations into habits. “In many cases we have observed that an aesthetic change can motivate that person to decide to lead, on their own initiative, a healthier life, eat healthy and exercise daily,” says Cuenca.
Through this concept, which he calls psycho-aesthetics, it is sought that each patient finds the balance between the image and his / her mood, improving the feeling of emotional well-being and also being aware, as Cuenca explains, that psychological issues influence at the level physical more than you think, especially at a time when most of us live surrounded by uncertainty and fear due to the pandemic. The Golden Clinic expert ensures that feeling inner harmony is important so that these aesthetic changes are the engine that drives their emotional well-being and also motivate the person to take better care of themselves through food, physical activity, rest or even time management. “The first thing we ask is how he would be happier or what he would like to achieve. And sometimes that person starts talking about wanting to put on botox or correct dark circles and ends up telling the reasons why they can’t sleep at night. What we are looking for is that, in addition to a treatment to correct your dark circles, you receive advice and tools that help you, for example, to organize yourself better, to manage your time well and to dedicate a time of your life to what allows you to feel better as meditation ”, reveals Cuenca.
Not everything goes in cosmetic surgery
One of the aspects that most worries the Golden Clinic expert is the image that is sometimes offered through the media, especially on television, of the effects of cosmetic surgery. «If you see a famous woman who used to be one way and later is another, it is logical to think that cosmetic changes They can lead us to have an identity crisis or psychological problems, ”he says. However, he explains that good practice for an aesthetic professional consists in advising the patient so that he knows which are the best options to satisfy his needs. “If a woman comes to the consultation with a complex breast size and wants to increase it in a disproportionate way, she is guided so that we can work on a breast according to her body, beautiful and harmonious. And the same happens when they go to have an intervention on the nose, because the professional will always pursue harmony and will also do a simulation so that that person is aware of what the effect of that change would be, “he clarifies.