AECOC 4.0 Horeca Congress

The Horeca Professional Congress of the Spanish Association of Commercial Codification returns to the capital for another year.

This annual event summons during the two days of activity, executives, businessmen and professionals who actively participate in the manufacturing and distribution process in hospitality companies.

The framework on which this year’s program is centered is revolution 4.0 in the HORECA channel, which, as in previous editions of the horeca congress, was already beginning to approach it as the true lever of change.

During the 30th and 31st of May, we will be able to learn first-hand and from the mouths of the main players in the sector, the new trends and business models that are successful or will lead the growth of the sector.

The chosen place will once again be the Palacio Municipal de Congresos de Madrid where it is expected to gather more than half a thousand attendees.

A future in hospitality linked to technology.

The planning and execution of processes supported by technology in bars and restaurants, mobility, distribution in the last mile of supply to the channel and food delivery, will be part of the topics that will be discussed and debated throughout the two days of congress.

And of course, the growing demand for digital and hyperconnected consumerIt will be another of the hot spots of the conference.

The third big block, unites entrepreneurship and finance in the figure of the already usual crowdfunding in other sectors, but that fully bursts into the hotel business.

We will have on the stand:

• Davigel(Brakes Group) y Pascual Quality speaking of ecommerce and presale.
• Rabobank,with the theme of smart cities and electric vehicles.
• Glovo, Uber Eats, Microsoft y Chivuo’s,analyzing the opportunity of delivery, and the lighting of digital restaurants with their black kitchens.
• Wetacay Celious, They will tell us about their entrepreneurial experiences.
• Dealroom which will present the business opportunities for the Spanish market in electronic commerce, shelving the data from the latest study on e-commerce and delivery.
• France Drinks You will show us your success story of digitization as a lever to increase your sales.
• Five Guys You will present your success story based on your strategy of how to sell more through digitization.
• Crowdcube, opportunities and risks of this financing model, now also in HORECA,
• We will see as a culmination Eduald Carbonell,co-director of Atapuerca, who will take us into the paradigm of how technology will impact humanity in the coming years …

Here is a link to the AECOC website to download the full program of the XVI Horeca Congress