5 ways to apply the novelty effect

Hello! The novelty effect is such a phenomenon of psychology in which the latest information received by a person is more significant than what he had previously. And today we will try to explore how it can be used for your own purposes in order to achieve success.

Methods and applications

Self-awareness

If, for example, you were not popular for a certain period or had the fame of a cruel, cunning person, and so on. It’s never too late to change that. It is enough to appear in a completely new image, and then it will be fixed for you until the moment you decide to change the opinion of others about yourself again. This is very relevant in situations where a person makes a mistake that costs his image.

So, if at school you were considered an outsider with no special features, you should not ignore the reunions. Feel free to go there and show how successful and interesting you have become. Then believe me, the opinion about you will change dramatically. And also the new knowledge gained about your personality will be fixed in memory for a long time.

By the way, in contrast to this, there is a primacy effect. This is when no matter what you do, you will not be able to influence what has already been formed about you. Never and never. The interlocutor will not trust your words and behavior if he knows that once in the past you had the glory of not being the most respectable person. So you should be careful in your behavior. The mechanisms of perception are sometimes unpredictable and it is not known which of them will prevail. Always think before you do something.

Pleasure

Do not believe it, but the effect of novelty helps to make our life richer and happier. Have you noticed that when you eat the same product, even if it is dearly beloved, it ceases to give as much joy and satisfaction as before? In other words, it comes.

Scientists have experimented with chocolate. The participants were divided into two groups. The first was allowed to use it daily in any quantities. Others were forbidden even the smallest piece. After a week of such a “diet”, everyone was given a bar of chocolate. And what do you think, that group, in relation to which there were severe restrictions, was able to get untold pleasure. This had a positive effect on the mood of the participants and their overall well-being in general. The rest did not experience any significant changes in their condition.

5 ways to apply the novelty effect

So, if you feel that the gray everyday life has taken up too much space and prevent you from feeling lightness and joy, allow yourself what you have been denied for a long time. Or something forgotten. It is not necessary to spend the accumulated money on a large purchase. It will be enough to do something that used to help, support, amuse and make happy. Remember and bring back to life!

Security

Every day in the world there are a lot of events that involuntarily make you think about your own safety. It is clear that over time, catastrophes and so on are erased from memory. But, let’s say, going to work, you heard on the news about a major accident that occurred due to the fault of one inattentive driver. What do you think, how much more likely will it be that you will not be distracted by any irritants this morning, observing all the rules of the road?

We become more collected and come to the conclusion that there is no stability in life and nothing can guarantee security. This means that you need to take responsibility for your own life. Look around, at least when crossing the road and getting into new buildings, in order to know which way to move when evacuating.

Professional sphere

When the company’s business has been unprofitable for some time, or consumers have a distrust regarding the quality of products or services, it does not matter. You have a chance to correct the situation. One has only to try and give 100 percent to win the trust of customers again.

Just be aware that the novelty effect can work against you. Even if in the entire history of the company’s existence there have been no shortcomings and problems. And at some point something went wrong, there is a risk of losing leading positions or consumers.

An example from the life of a trader who made about 45 transactions in his entire working life. 35 of them were successful and brought him a considerable income, but the last 10 were not very successful. And what do you think? His opinion of himself has changed dramatically. He became afraid to take risks. Although, if you think about it, the number of victories prevails over the loss, but he has lost his professional stability. Because the sensations that have arisen recently prevail. He has the knowledge that he was once at his best. But the emotional sphere is in a completely different state.

5 ways to apply the novelty effect

So, even if you have had a lot of downs in life, never give up and keep climbing to keep going. Sooner or later you will get your way. And this perception mechanism will help you forget about the past, forming a positive professional image.

Sex life

Have you heard the expression that the brain is an erogenous zone? I’m not talking about getting excited about smart people. And about the fact that the effect of novelty is able to bring variety to the sexual life, even for a couple with a huge family experience. When it seems that you are aware of every breath and movement of your partner. And that he has no chance to surprise or inspire. All that is required is to awaken curiosity and start trying new places, not limited to, for example, one bed. Do it differently than usual.

Completion

And that’s all for today, dear readers! There are many mechanisms of perception in psychology. You can learn more about them by following this link. Then surely you will be armed and prepared.

We also recommend that you read an article about the Barnum effect.

Take care of yourself and be happy! And also subscribe to the blog to always be aware of new and useful information that will help you improve the quality of life.

The material was prepared by a psychologist, Gestalt therapist, Zhuravina Alina

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