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5 apps to create content for Instagram
Yes, Facebook is still the social network par excellence, but if we stick to statistics, Instagram is where the most active people are, especially in the 20-35 age group. The age bracket that many restaurants seek to attract.
The advantage is that creating content for Instagram is not difficult, and it does not have to be just a photograph or a cool phrase.
Here are some apps that will make it easy for you to create content for Instagram and that your restaurant has an active and attractive presence.
1. Snapseed
Developed by Google, this precision photo editing Instagram app works on both JPG and RAW files, making it a powerful tool for professional photographers. Beyond filtering your photos, you can perform serious photo editing tasks such as removing items (or even people) from the photo, adjusting the geometry of buildings, and using curves to control the brightness of your image.
Available on iOS or Android.
2. LifeLapse
Stop motion video can be a fun and engaging way to display your products or create a flat video, but it is also very slow to produce.
LifeLapse uses ghost image overlay tools so you can align a series of photos to create a sense of perfect movement. Once you’ve added and adjusted your photos, the app stitches them together into a video, with the option to add royalty-free music. An example from LifeLapse: https://www.instagram.com/p/BuG1EmglPX4
3. InShot
This is one of the best Instagram applications for editing videos, mainly because it is so complete.
You can trim, cut, divide, merge and trim video clips; adjust settings such as brightness and saturation; add music; adjust video speed; flip and rotate; and add text and stickers. If you regularly edit videos on your phone, this is a great feature-rich option. An example from InShot: https://www.instagram.com/p/Be2h9fKl35S/
4. A Color Story
After being named “Best New App” and “App of the Day” by Apple, A Color Story offers filters and presets designed by professional photographers and influencers.
There are also some advanced editing tools, and you can create and save custom filters to develop a unique branding look. Grid planning tools help you ensure that your entire Instagram grid is unified and consistent. An example from Color Story: https://www.instagram.com/p/B2J1RH8g2Tm/
5. Unfold
This application is used to create Stories on Instagram, and it comes with an incredible collection of unique templates in the following categories:
- Classic
- Film frames
- Ripped paper
- Digital waves
- (RED)
- Brands
This tool has a free version with 25 templates and a premium version with more than 60 templates that you can incorporate into your Instagram stories.
In-app templates are known for clarity in their subject matter and cleanliness in video or photo posting. The application helps to develop wonderful content that would accurately convey the messages in a fun and different way.